Compared to Soylent, which is chemicalpowders, flour, and oil, and Soylent Green, which is people, Ambronite seems downright normal. It’s not, of course: Like Soylent Green and Soylent, Ambronite is a “drinkable meal” intended to replace a regular, chewable meal. Made of 20 ingredients—including stinging nettles, spinach, and wild sea-buckthorn—that you mix with water, each package of Ambronite has 500 calories and, its founders proclaim, all the nutrients you need to be healthy. "We’re solving the equation of busy eating in a hurry," says cofounder Simo Suoheimo.
I have a hard time thinking of a situation in which I’d rather drink a 500-calorie greenish brown slurry than eat a slice of pizza. But Ambronite’s Indiegogo campaign suggests there are indeed people out there who would rather drink that slurry—the company reached its goal of $50,000 within a week.